Your Web Hosting Company – Are You Just a Number?

By now I’m sure you know how important your choice of web
hosting company is to your business. But just in case you don’t,
let’s review. At first glance, cheap web hosting may seem like a
pretty good deal. Who doesn’t want to save money? However,
there are some areas in which you, as an online business owner,
just can’t afford to cut corners. Would you put water in the gas
tank of your car just to save money? Choose a cheap web hosting
company and you are doing exactly that. While you can cut
corners in other areas of your business, your web hosting
company is not where you want to do this, if only for one simple
reason: with free or cheap web hosting companies, you are little
more than a number, just another website.

Let’s take a look at how cheap or free web hosting companies
make their money and how they do business. First, how can they
offer such cheap prices? Or even free web hosting? There is only
one answer: volume. They host thousands of websites, some
smaller, some larger than yours. Do you think that in hosting
thousands of websites, they can give you the personalized service
that you deserve? Let me answer that one for you: they simply
cannot. Why? Because the number of sites hosted, coupled with
the low pricing simply makes it an infeasible business practice.
Practically speaking, from a business standpoint, they cannot do
this. It would not make sense to their bottom line. Second, large
web hosting companies generally run lean and mean. That is, in
business 101, they do more with less. They are not going to
provide more people to service more customers when they can do
the same job with less. Granted, customer service will suffer. But
to them, this is a tradeoff that they make up for with volume.

Now let’s look at things from your point of view (an online business
owner). You already know that time is money. You have probably
already figured out that, sadly, time is not on your side. Thus,
every time your site is down you are losing money. Even 5
minutes is too long for your site to be inaccessible to visitors
(potential customers). Online business runs 24/7. Does your web
hosting company understand that? More importantly, when you
have a problem, is your business “just another website” to them?
Or will they take personal ownership of the problem and solve it as
soon as possible? What about follow up? Are you just another
website in the heap? Or will they follow up with you to make sure
that you are a satisfied customer and your site is running
smoothly? Better yet, will they follow up personally, via phone
call? Or will they just send an email – an automated one at that?

Many Internet business owners make the mistake of choosing a
cheap web hosting company, thinking that it will help save them
money. Often, it costs them more in the long run in the form of
downtime, time spent waiting for answers from the hosting
company and lost customers. Below are 6 tips that should tell you
if you are “just another website” to your web hosting company:

* Time – Does your web hosting company have an “open door
policy”? If you have a question, Will they have the answer or will
they refer you to their Help Page URL? As an online business
owner, there is nothing more frustrating than calling the web
hosting company for help and then being told to go to a URL for
help. If your web hosting company does this to you, then you are
just a number to them.

* Accessibility – Is your web hosting company answering the phone
promptly? When they do, who is it? Sales? This is a big tip-off. A
web hosting company that really knows you and cares about your
business won’t automatically try to sell you something and they
won’t hide behind an answering machine or salesperson. A cheap
web hosting company definitely won’t know you by name; they will
know you by the domain that you have with them.

* Business Knowledge – Does your web hosting company know
what your needs are as a website owner? Do they care? Are they
hiring teenagers from the local high school to answer the phones
(who can’t really help you)? Does your web hosting company have
Internet Marketing experience? If you are with a cheap web
hosting company, the answer is no, because they do their
business by volume and can’t be focused on those kinds of issues.
Kind of ironic, don’t you think, given the fact that you have a
website in the first place due to the Internet?

* Advertising/Sales Tactics – As your business grows, how many
services is your web hosting company trying to sell you? How
many emails do they send you trying to get you to upgrade, pay
upfront, etc, etc.? Better yet, how do they make their sales? I’ll
tell you how: aggressive advertising and sales tactics. For a cheap
web hosting company, it’s the only way, because it is all about the
numbers. And you are one of them.

* Relationship-Driven – Does your web hosting company want a
relationship with you or with your money? I bet by now you can
guess the answer. The fact is, cheap web hosting companies
make profits by increasing sales. If one customer leaves, so be it,
because they have the volume to make that up. They really don’t
have the time, resources or the inclination to really make sure they
have a satisfied, long-term client in you.

* Patience – Lots of Internet business owners don’t know the ins
and outs of web hosting. That’s understandable. When you talk
to the sales department of your web hosting company do they use
Plain English or “technospeak” that you don’t understand? Do
they have the patience to explain everything to you? Or do they
automatically assume that you should know and become more
impatient the more questions you ask? To put is bluntly, do they
make you feel stupid or dumb? If you are trying to give the web
hosting company your business and they are making you feel
stupid for asking questions, they may as well be saying “Next!”
Why would they do this? Because your business is just another
website to them.

Generally, a business web hosting company that gives you
personalized service, has answers to your questions (or ways of
getting those answers) will serve your online business better.
Having tons of options is fine, but even better is the peace of mind
that comes with knowing that to your web hosting company, your
business and its success is priority one.

How To Choose Your Web Hosting Company

The Internet has today turned from just a information and entertainment tool to a necessary concept in the business plan of any growing company. A website is very important for any person and company who wish to have a global presence and make it felt. In fact, with the advent of globalization, any company, businessman or entrepreneur who does not have his own website will be considered behind the times.

Mostly, how your website will turn out will depend on the web designer, web programmer and you. However, the first step towards a good website is a good web hosting company. Here are some tips on how to choose your web hosting company.

There are many web hosting companies who offer various kinds of web hosting services. One should realize, that any Internet service is quite different from the traditional products or services that one buys in real time. There is nothing like quality or looks while choosing a internet service. Simply put, a web hosting company that charges $40 and a web hosting company that charges $200 will give you the same service – web hosting.

So what is that makes them stand apart? What is the distinguishing factor between cheap and expensive web hosting?

One thing that is not suggested for any company is free web hosting. Going by the idea that nothing in life is free, free web hosting does not give you a domain name. All you get is a sub-domain on their website. So, if the name of your company is Acme Marketing, the name of the website would be acmemarketing.xyz.com. This is considered to be completely unprofessional and would falter on the one main aspect of a website: corporate presence.

Well, the first thing that one should decide before choosing a web hosting company is the features that one would require. There are web hosting companies that take care of the entire process of a website, right from uploading the website to maintaining it, and maintaining also means securing the website against hack attacks.

Then there are companies that only provide you hosting, and you have to look into the uploading, maintained and security of the website. These web hosts charge a lot less than the others.

Another aspect that you should consider while choosing a web hosting company is the technology they provide and offer. Internet technology is changing drastically everyday and it is very necessary for your web hosting company to be in with the times. For example, your web hosting company should be able to support your web pages in any of the technologies that they are made in today, from .ASP.NET to to .PHP.

As far as the role of the web hosting company in web designing is concerned, make sure that your web hosting company supports CSS. Cascading Style Sheets or CSS is what has taken web designing by storm, and this is the coding language that most web pages and websites are made in today.

Service is also very important for a web hosting company. Look into what is their turn-back time on any technical problems that they have faced. Do a proper research of web hosting companies before deciding on one. Make sure to visit each of their websites and take in all the necessary details.

Finding the Best Web Hosting Companies How To’s

Finding the best web hosting companies may not be as easy nor as complicated as you have expected. However, if your goal is have the best, this process could be very tedious. Practicality and understanding what you really need is your guide to start. Various web hosting companies suggests better hosting services and plans compared to others. In relation to that, we have enlisted some considerations that you must look into when looking forward in finding the best web hosting companies.

1. Put into consideration the type of website are you planning to have and what are your needs? Before jumping into finding the best web hosting companies, you need to make a plan first. Decide the things that you are going to need. If you’re planning to have only one site that do don’t need a lot of space, then you should settle for a low-priced hosting plan. On the other hand, if your website has a lot of contents, takes a lot of space and currently gets huge traffic, then you should go for a pricier web hosting plans which provides ample or even limitless amount of bandwidth and disk space.

2. The best web hosting companies have good and efficient customer support that is available 24 hours a day, 7 days a week. Later on your website development, there are tendencies of encountering problems. Regardless of how good the web hosting company might be, certain possibilities that some problems may occur. Therefore, a web hosting company that can aid its customers anytime is the best.

3. The best web hosting companies provides reliable and high speed hosting services. There are lots of companies out there that offer 99.9% up-time. When they guarantee you with this service, then that company is certain that you’re website is up, running, and available to the public all the time. With reliable and fast hosting services, your customer will be able to access your site faster. This is actually on of the main factors to encourage more traffic within your website.

4. Bandwidth and Huge Disk Space Service are also the factors when selecting the best web hosting companies. As your website grows, you will need more bandwidth. So make sure that your hosting company offers expandable bandwidth and disk space at affordable hosting plans. If you think your website is growing rapidly, then you should consider getting a more expensive hosting plan that has higher or unlimited disk space and bandwidth.

5. Price is one of the major factors when selecting a hosting company. In order to have the best service and affordable price, compare the web hosting companies. Check out their plans – the service covered and the price. Enlist only the most popular and top rated companies to reduce the choices. Compare them and select the best one that suites your needs.

You have now the must have things to consider when selecting the best web hosting company. Now you are just a step away. Identify your needs and choose wisely!

Website Design – Things to Look Out For Before You Outsource Website Design

If you are not well-verse in website design and development, developing a website can be a very tedious process. You need to deal with all sorts of things like HTML, tables, CSS, slicing, etc. So I believe that you should spend your time on what you do best and outsource website design to an experienced web design agency.

When you decide to outsource website design, it is important that you find a trustworthy and capable agency to do the job. In this article, let me share with you a few things to look out for before you outsource your website design.

Firstly, you must know who you are dealing with. Usually, an agency will send a designer and a salesperson to talk to you about the project. During the meeting, you should ask them a series of questions before you decide to engage them. No question should be left in your mind. This is the best time to clear any doubt you have. On the other hand, they should have a series of questions to ask you too. They will want to find out the direction, corporate color, target audience and other information about your business. You should try your best to answer every question so that they can design a website that suits your vision.

Next, if you do not have a clear design for the designer to work on, you should give the designer a few sites to take reference from. Try to give the designer as much information as possible to facilitate the process. Once they are done with the first draft, they should send you the initial sample. Take a look at the sample and don’t be afraid to point out anything that you don’t like about it.

When you outsource your website design to an agency, open communication is very important. They will not mind if you drop them an email with more information or when you have any question about the website. Open communication minimizes misunderstanding and makes the project goes smoothly.

These are some of the things to look out for if you want to outsource your website design to an agency. If you are not well-verse in web design, it is best that you spend your time on the things that you do best. Leave the tedious development to the professionals.

A good website is like a good salesperson. You should not compromise the quality of your website for anything. So be serious about this and create a good website that will bring you more business.

Moving to a Business Web Hosting Company – 5 Essential Steps

So you finally decided to change web hosts and kick that cheap
web hosting company to the curb. Maybe you just got fed up with
their mediocre service, slow connection times and shoddy customer
service. Maybe you just felt invisible, or worse yet, like a needle in
a haystack. Perhaps you need a web hosting company with
Internet marketing expertise to help your online business grow.
Whatever the reason, you decided it was time to switch to a real
business class web hosting company!

So, now that you have decided to make the switch to a business
web hosting company, what exactly do you need to do? Well,
there are 3 steps that you need to follow if you’ve decided to make
the move away from the cheap web hosting company.

1. Do your research: This time around, make absolutely sure that
the new web hosting company you choose has everything that
your online business needs to succeed. This includes personalized
customer service, adequate expansion capabilities, and Internet
Marketing expertise. Make sure that the business web hosting
company that you choose really does value your business and they
have the latest technology. You don’t want to find out that your
new web hosting company is still conducting business as if it is
1970. Internet Business moves much too fast for that.

2. Back up your files: Do Not let your current web hosting company
get wind of your intention to move to the business web hosting
company before backing up all your files. You should have done
backups as a matter of course anyway, not just for this occasion.
In any case, you need to have copies of your content, database,
scripts and any other files. If you let your old web hosting
company know that you intend to move before you do this, you run
the risk of having them “accidentally” lose your data or parking and
locking your domain, all of this meaning extra headaches for you.

3. Use Both Hosts: have your site run on the two hosts for a short
while. You need to do this to make sure that everything is running
properly. Of course, if you are moving to a business web hosting
company that really values you as a customer, you won’t need to
do this, as they will walk you through the process.

4. Notify the cheap web hosting company: Yep, let them know that
you are unhappy and leaving. Maybe if enough customers
complain, the cheap web hosting companies will get the message.
At this point, they’ll probably try to convince you to stay. Don’t
give in to their last ditch efforts to retain your business. Ask
yourself: why did they let it come to this point in the first place?

5. Move your DNS servers (nameservers): At this point, you’ll
need to change your nameservers from the cheap web hosting
company to the business web hosting company’s servers.
Normally, DNS server changes take 24-48 to propagate (take
effect).

If you’ve chosen your business web hosting company well, you can
be assured that they are reliable, knowledgeable and will be able
to assist you in growing your business. Better yet, you will know
that they are primarily interested in helping your business succeed
and will give you the advice that you need when you don’t have
the answers yourself.